Hey, I’m Sahil
I run the founder’s office at Saras in Surat — growth, analytics, and whatever else has no owner that week. I took our app past 1L+ downloads, build the tools we can’t buy, and trade Indian markets and gold on the side.
How can I help you?
Content engines, indexing at scale, and the backlink work nobody volunteers for.
How I do it →The four numbers your team should open on a Monday, and where they live.
What that looks like →Planning, hiring, process — and how to hand it all back once it works.
Where to start →Dashboards, scrapers and internal apps, built without an engineering team.
How far you can get →…and a few things nobody asked me to do
How I got here
- NowSurat · Chief Insider OfficerNow
I own whatever has no owner — pricing, hiring, analytics, and the software we couldn't buy.
Not the deepest at any one of them. The only one who can do all of them.
15things built - SarasGrowth · organic and paid
Took over growth — content engines, indexing at scale, backlinks, and the ad spend — and pushed the app past one lakh downloads.
Search compounds slowly and then all at once. Paid stops the day you stop paying. You need both, and you need to know which is which.
1L+app downloads - 2025Delhi → Surat
Moved Delhi → Surat and married my girlfriend of ten years the same year.
A bigger year outside work than in it.
Feb 2025the move - 2023Noida · Maati
Co-founded a D2C brand and did four jobs at once, because there was no budget for four people.
It looks like a marketing business and it is a working-capital business.
1brand co-founded - 2022Noida · RED
Then a job whose actual remit was go find what's broken.
Operations is a product. A document nobody reads has failed.
2ISO standards - 2020Noida · Strategic IP Information
Two years chasing counterfeit sellers across Southeast Asian marketplaces.
How to find the pattern in a pile of ugly data.
2 yrsbrand protection
Things I’ve built
Built the monthly reporting at three of the four companies I've worked at. Usually because nobody else would.
BuiltMeta Ads spend and two Cashfree gateways stitched into one live view of return on ad spend.
BuiltAn offline-first OKR board for the team. No build step — edit, open, refresh.
BuiltThe D2C store and its integrations, plus everything behind it — procurement, fulfilment, the books.
ParkedThe policies, SOPs and onboarding paths that became an internal operating system.
BuiltA gold intelligence dashboard for XAU/USD with a forecast engine that publishes its own track record.
BuildingAway from the desk
Trained as a mechanical engineer, married my girlfriend of ten years, moved from Delhi to Surat, and spend most weekends outdoors, in a car going somewhere, or several episodes deep into an anime.
above the cloud line
Want a hand with any of that?
I take on very little, so if it’s a fit I’ll tell you straight — and if it isn’t, I’ll tell you that too.
Work with me